









The Build Smart Home Engineering Conference (BUSHEC), a premium event dedicated to advancing smart home technologies through engaging talks, hands-on labs, beginner classes, and powerful brand partnerships. The goal is for everyone to align on Smart Home technologies, aligning on the vision for AI and consumer electronics in every home by 2030. The goal of this project was to engage engineering and programming professionals in Silicon Valley. I was tasked with designing the brand, website, and mobile app for a convention. I chose to focus on the smart home as it is something I am extremely passionate about. I developed brand guidelines focused on collaboration, career development, and educational opportunities.